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A wide array of finished products can be produced with video production. The range includes both professional work, casual and occasional productions, and those from the regular hobbyists. With the technology today, a casual video production project can be accomplished with one smartphone. But then, such versions are overly simplified. For professional video production, it is still best to use more powerful equipment. The completed videos differ in the purposes they are used. The average person can readily identify which by only hearing the name, or is probably already familiar with most. There are types, though, that just recently gained attention probably because of the internet’s popularity. TV commercials and programs, corporate videos, event videos, and internet videos are just some examples of video production finished products.
With each individual video production project, the activities done will probably differ. However, shooting and editing are always parts of the process. Every video production project entails a pre-production phase. Casual video producers may not be aware they’re doing this. In this phase happens the finalization of concepts and writing of the scripts. This phase is pronounced in professional video productions: discussing budget, schedules, materials to be prepared, and the like. Shooting footage opens up the production. Here, footage is captured, with some projects also taking photographs. Next in the process comes editing. Mixing and cutting footage is done. Some additions include transitions and special effects. Most of the time, the whole process is not linear. Both the shooting and editing overlaps.
How can people access videos? Well, today, many people will immediately answer “in the computer”, particularly “YouTube”. But of course, we can’t forget about television. Well, you can watch any video on a TV by hooking it up to a computer, DVD player, and similar devices. But in this context, video production for TV involves videos that are produced to be broadcasted by TV networks. Footage for this kind of broadcast is stored and shot by TV networks using digital media. The Electronic news-gathering (ENG) and Electronic Field Production (EFP) are the two styles of video production for TV. TV commercials, newscasts, documentaries, reality TV shows, and infomercials are some common forms of TV broadcast productions.